IN HER OWN WORDS

The value of always having updated photos that match my brand and my message is priceless. Being photographed by Janine isn’t stressful – it feels like a fun and creative day with a friend.

She makes sure I’ve thought through everything that’s smart to prepare beforehand – what I’m focusing on right now in my business, the season, and what photos we can capture at this time of year. And when the photos arrive, they come with a big dose of energy that lasts for a long time!

With the subscription, I’m ‘forced’ to do the work of thinking through my content and getting photos for it in the most personal and on-brand way. It helps me plan campaigns, marketing, my message, my target audience – and gives me the tools to reach out in a professional way.

For me, messaging is a constant struggle as a solopreneur, but Janine knows my goals and where I’m heading (thanks to her questionnaire that arrives just before each session & the in-depth strategy session). That takes away a task I usually find hard to manage on my own.

Her photos also make it easier for me to take my own spontaneous photos – like behind the scenes or in my garden – becauseher photos act as a template for how my brand looks visually. And it’s not a template she has created, but one we have created together – which makes it feel right for me.

And of course, it gets easier each time, because we get to know each other better. I also notice which photos I use the most and which ones I want to add – which makes it simple to adjust in the next session.

We also work with a visual moodboard (often via Pinterest) and well-formulated questions before each session, so the photos turn out as on-brand as possible. I’m addicted!!!